What is Authentic Texture (EIR)?

For those who strive for the best-looking floor and high durability, we have prepared an absolute novelty. 

The EIR (embossed in register) technology we are using allows us to achieve higher resolution of embossing, meaning a higher density of details enriching the surface of planks. EIR has more knots, grain, clear figures, and small indentations that create the real wooden characteristics of the plank. A beautiful matte surface will gently emphasize the beautiful finish of the floor.